Sometimes I wonder if the viewers out there who aren't watching 30 Rock are dismissing it because they don't get the little obscure references and nerd-bait easter eggs, because for me, aside from…   Read Story »

The thing about a Videogum Promise is that it trumps everything. It is that powerful. Our e-word is our iBond. So, yeah, Christian Bale rant-spoof videos are lame and already feel more tired than…   Read Story »

Last night's episode, "Generalissimo," didn't even need Jon Hamm to be one of the best of the season. More important, it solved the mystery of Salma Hayek's continued presence on the show, which so…   Read Story »

The relationship between Liz Lemon and Jack Donaghy is the most interesting and complicated relationship on TV. (No doi!) As funny as it is when Tracy Jordan utters one of his idiot savant one-liners…   Read Story »

Well, that was the weakest episode of the season, and I place the blame squarely on Salma Hayek's lovely but miscast shoulders (She even seems to throw Alec Baldwin off his game! Probably because he…   Read Story »

Much was made about Salma Hayek's recurring role as Jack's love interest on 30 Rock, begun last night when he hired her as his evil mother's nurse. But despite her beauty and dramatic talent, Hayek…   Read Story »

Who would ever have pegged 30 Rock for the show with the most cleavage this side of that E! show about Hugh Hefner's girlfriends that I'm too proud to know the title of? The show's biggest (only?)…   Read Story »

Last night's 30 Rock wasn't as "edgy" as this season has been so far (though Kenneth did call Liz "The C-Word: Cranky Sue"), but that's okay, because it had genuine heart! Jack realized his mother…   Read Story »

This is a 47-year-old short film directed by Adam McKay starring Steve Buscemi, Will Ferrell, Tracy Morgan, Horatio Sanz, and more. And I know that this is just the smoke of nostalgia getting in my…   Read Story »

In the spirit of The Office webisodes, there's a new series of bonus web mats (that's slang I just created for "web materials," it's so nuts) for 30 Rock in which "Tracy Jordan" answers viewers'…   Read Story »