Over in the UK, they seem to be having a problem with cocaine in their discotheques or whatevers, so they’ve started a campaign called Frank, to show youngsters “the other side of cocaine.” Their latest PSA in the Frank series stars Pablo, the funny drug-mule dog who somehow dials a phone:

There’s also a toll-free number to call to learn about the dark side of cocaine. It would be funny (and effective) if the calling centers were staffed with people on a lot of cocaine who were assholes to callers.

Cocaine - Pablo Escobar Tshirts from Zazzle.com
Cocaine - Pablo Escobar T Shirts from Zazzle.com
Cocaine kingpin ... Pablo Pucciarelli. Source: The Daily Telegraph
3000LBS of Pablo Escobars Cocaine | Flickr - Photo Sharing!
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Comments (6)
  1. Victor  |   Posted on Dec 4th, 2008

    That has to be the best anti-drug ad EVER! Why don’t we get any that are funny?!

  2. That’s David Mitchell that is :D

  3. sarah  |   Posted on Dec 4th, 2008

    ugh, watching that hearts makes MY heart hurt

  4. BREAKING! Frank is James McAvoy! Or someone else with an attractive Scottish accent. Pretty sure it’s James McAvoy.

  5. I think this campaign has been really successful; it?s horrific without being to horrific that people completely miss the point. It works brilliantly showing all the different aspects of what drugs can do to you. I hope it has helped encourage some people to get the drug treatment they need.

  6. I think this campaign has been really successful; it?s horrific without being to horrific that people completely miss the point. It works brilliantly showing all the different aspects of what drugs can do to you. I hope it has helped encourage some people to get the drug treatment they need.

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